I guess in defense of Chrysler, this is a vehicle which builds off of the Chrysler 300 and offers more seating as well as more room to store stuff in the rear. Perhaps Chrysler's building this as a super 300. Much more capable and much more able.
In terms of looks, here's what we got: the front of the Chrysler 300 (unmistakable!), maybe the lines of the 300 along the sides, yet the mean stance at the rear with a Dodge Magnum end. Do I like it personally? I actually don't think it's bad. Out of 100%, I'd give the design... uh... 74%. I see this more as a super 300 than a brand new automobile. Perhaps the lovliest creation from the Chrysler arm of DaimlerChrysler was the Chrysler Pacifica, that "segment buster" which beautifully blended van and SUV without leaning to either side too much. It's 300 meets Magnum, only taller.
By the way, I'll bet you there's an SRT variant in the works and will probably be meaner than this thing here. I'm certainly not going to say it's beautiful, but it isn't completely ugly either. I've seen worse. However, if the market is interested in a vehicle like this, I'm sure it will be appreciative no matter what we think. Remember, it's the car when it hits the street, not the car we're looking at. In other words, if the car has a lot to offer for interested consumers, then no matter what we think about the car's looks, it all comes down to the form and function of the car rather than its looks.