Um, guys. You all do realize that this is just a publishing deal right? It is similar to what Bizarre Creations' (PGR, Geometry Wars) deal with Activision is for Blur. They make the game and then Activision deals with physically putting it on a disc, getting it in stores, and marketing it. The big difference is that Bungie has signed a deal so that only Activision will publish games they make for the next ten years. All this does is make it so that Bungie can sell games to consoles not owned by Microsoft.
This is not opening a door for the Infinity Ward fiasco as IW is owned by Activision. Activision lacks the ability to screw Bungie over in that way, unless they buy them.
This may give Bungie a chance to contract to work on COD, but I have yet to see any thing that Bungie has done that shows they can make a shooter that isn't run N gun. I'm playing Halo 3 right now and actually found the best way to get through a level of The Flood was to use a plasma blade (or whatever they call it) and just make a mad dash, slashing any that got in my way. So, if Bungie does get a shot at COD it will give them a chance to show they aren't a one-trick pony.
Honestly, I think that what you will see is Bungie developing their own new games and then using Activision's marketing abilities to get it on every gaming device known to man.
The big new IP is just going to be another twitch FPS. Look 6 inches to the left or right on the store shelves and you'll be able to find a suitable replacement.
I agree, and have many issues with the lack of creativity in Halo (having only played 1-3) and its run N gun style. But that said, as far as run N gun twitch shooters go Bungie makes them better than most. I think Timesplitters is the only series that I felt was on the same level, and their developer went under and sold to Crytek after Haze.
IF this new IP is actually great, then you better enjoy the first one. Because Activision will pimp it so hard and pump out so many sequels so quickly (re: COD, Guitar Hero, Spiderman games) that the quality will become incredibly mediocre while sales are generated from the fanboys who liked the first one and the reputation of that game. That is the Activision mode of business, and for gamers it completely sucks.
Since 2009: Halo Wars (Feb 2009), Halo: ODST (Sept. 2009), Halo: Reach (Soon). And then look at the main Halo storyline: Halo 2's single player story was obviously cut short,
a fact they now admit to. Halo 2 introduced the fanboy/fan critic apologist attitude of, "But the multiplayer is awesome," to the gaming community.
Anyway, that was a long rambling way to say that Bungie is actually a perfect fit for the Activision mentality.
But what does this mean for non-Xbox gamers?
Sony is apparently loving it.
http://www.escapistmagazine.com/new...c-Bungie-Deal-Gives-PS3-Fans-Halo-on-Steroids
"Congrats to Bungie. Marrying their creative minds and incredible talent to the power of PS3 will be like giving PS3 fans Halo on steroids."
While I don't know about that, I do know that fans of the kind of games Bungie makes will be happy to see that one the most popular developers in that area will be making games for everyone.