- 5,178
- Worcester, MA
- skip0110
http://www.timesonline.co.uk/article/0,,2087-1859508,00.html
From the article:
As a smoker I might as well try this "safer" cigarette. I wonder if it will be sold in the US.
And I'm surprised that they are allowed to make that marketing claim: "90% safer."
From the article:
BRITISH American Tobacco (BAT) is to launch a controversial safer cigarette designed to cut the risk of smoking-related diseases such as cancer and heart failure by up to 90%.
....
John Britton, professor of epidemiology at Nottingham University, said: Anything involving inhaling smoke is unsafe. These new cigarettes could be more like jumping from the 15th floor instead of the 20th: theoretically the risk is less but you still die.
....
The cigarettes use trionic filters with three layers, each of which removes a different set of toxic compounds, while still allowing nicotine the main addictive element in tobacco to enter the lungs. The tobacco is also mixed with an inert chalky substance to retain more of the toxins in the ash.
BAT also claims to have improved the way it dries tobacco leaves to reduce cancer-causing toxins when burnt.
As a smoker I might as well try this "safer" cigarette. I wonder if it will be sold in the US.
And I'm surprised that they are allowed to make that marketing claim: "90% safer."