Since I've been a fan of a team that's division rivals with the Pats for a time longer than you've been alive, I can jump freely for a week for the entertainment value of it all.
Besides, how will I know what light beer to consume, car ads to laugh at, and pointless electronics to buy if I don't watch? What subjects I need to be enraged about (which didn't bother me three hours prior) on social media if I don't have a horse in the race? And b(u)y gum, what future programming I should set aside hours of my life towards watching vacantly on NBC, and #UniversalPictures, if I don't root for and/or against some spandex-clad warriors fight over an oblong ball and move it around on some sacred field with lines and numbers on it?
Sure, I could watch for the sake of the game, because that's cool, too...after all, despite what my local AM radio personalities have told me, along with that lifelong season-ticket-holder in Section 404, none of these fellows have actually made a dent in my life in an overwhelmingly positive nor negative way.
Yay team, go win Superb Owl Xlix™!