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Newsflash:
No Waiting for GTA IV
This time, Xbox® Nation won't have to wait. Responding to the cries of millions of Xbox 360 owners, Microsoft Corp. and Rockstar Games, the renowned publishing label of Take-Two Interactive Software, Inc., have struck a groundbreaking agreement that brings Grand Theft Auto IV to the Xbox 360 console on day one of the game's global release.
Grand Theft Auto IV, the next-generation console debut of the genre-defining GTA franchise, is expected to be in stores on October 16, 2007, in North America and October 19, 2007, in Europe.
"Few franchises have had as profound an impact on our industry as Grand Theft Auto," said Peter Moore, corporate vice president of the Interactive Entertainment Business in the Entertainment and Devices Division at Microsoft. "Gamers can't wait to play Grand Theft Auto IV in high definition on Xbox 360, and we couldn't be more excited to have the title on our platform from day one."
Separately, Microsoft and Rockstar Games are proud to announce a strategic alliance to provide exclusive episodic content for Xbox Live®, giving the community ever-expanding gameplay experiences that simply will not be available on other consoles.
"Through Xbox Live, we have a unique opportunity to reach out to our audience in new ways," said Sam Houser, executive producer and founder of Rockstar Games. "This strategic alliance allows us to craft experiences that fully leverage the on-demand distribution power and sheer size of Xbox Live."
The agreement to distribute exclusive Rockstar Games content via Xbox Live highlights the growing need for game publishers to feed gamers' insatiable appetite for playing online and downloading new experiences. Since Xbox Live launched, fans have logged nearly 1.8 billion hours playing online. In the past six months alone, Xbox Live gamers have downloaded more than 18 million pieces of content.
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software, Inc. is an integrated global developer, marketer, distributor and publisher of interactive entertainment software games and accessories for the PC, and every major current console. The Company publishes and develops products through its wholly owned labels Rockstar Games, 2K Games, 2K Sports and Global Star Software. Take Two distributes products in North America through its Jack of All Games subsidiary. Take-Two also manufactures and markets video game accessories in Europe, North America and the Asia Pacific region through its Joytech subsidiary. The Company maintains sales and marketing offices in Cincinnati, New York, Toronto, London, Paris, Munich, Madrid, Vienna, Milan, Sydney, Breda (Netherlands), Auckland, Shanghai and Tokyo. Take-Two's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit their website at www.take2games.com.
Microsoft Game Studios | Xbox Jobs | Xbox Forums | Developers | Xbox Gear Store
No Waiting for GTA IV
This time, Xbox® Nation won't have to wait. Responding to the cries of millions of Xbox 360 owners, Microsoft Corp. and Rockstar Games, the renowned publishing label of Take-Two Interactive Software, Inc., have struck a groundbreaking agreement that brings Grand Theft Auto IV to the Xbox 360 console on day one of the game's global release.
Grand Theft Auto IV, the next-generation console debut of the genre-defining GTA franchise, is expected to be in stores on October 16, 2007, in North America and October 19, 2007, in Europe.
"Few franchises have had as profound an impact on our industry as Grand Theft Auto," said Peter Moore, corporate vice president of the Interactive Entertainment Business in the Entertainment and Devices Division at Microsoft. "Gamers can't wait to play Grand Theft Auto IV in high definition on Xbox 360, and we couldn't be more excited to have the title on our platform from day one."
Separately, Microsoft and Rockstar Games are proud to announce a strategic alliance to provide exclusive episodic content for Xbox Live®, giving the community ever-expanding gameplay experiences that simply will not be available on other consoles.
"Through Xbox Live, we have a unique opportunity to reach out to our audience in new ways," said Sam Houser, executive producer and founder of Rockstar Games. "This strategic alliance allows us to craft experiences that fully leverage the on-demand distribution power and sheer size of Xbox Live."
The agreement to distribute exclusive Rockstar Games content via Xbox Live highlights the growing need for game publishers to feed gamers' insatiable appetite for playing online and downloading new experiences. Since Xbox Live launched, fans have logged nearly 1.8 billion hours playing online. In the past six months alone, Xbox Live gamers have downloaded more than 18 million pieces of content.
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software, Inc. is an integrated global developer, marketer, distributor and publisher of interactive entertainment software games and accessories for the PC, and every major current console. The Company publishes and develops products through its wholly owned labels Rockstar Games, 2K Games, 2K Sports and Global Star Software. Take Two distributes products in North America through its Jack of All Games subsidiary. Take-Two also manufactures and markets video game accessories in Europe, North America and the Asia Pacific region through its Joytech subsidiary. The Company maintains sales and marketing offices in Cincinnati, New York, Toronto, London, Paris, Munich, Madrid, Vienna, Milan, Sydney, Breda (Netherlands), Auckland, Shanghai and Tokyo. Take-Two's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit their website at www.take2games.com.
Microsoft Game Studios | Xbox Jobs | Xbox Forums | Developers | Xbox Gear Store
