Toyota F1's new logo

[Jordan]

From http://www.autorace.com:

Extract from Toyota Motor and Marketing Europe (TMME) press release:

Here at the Frankfurt Motor Show, a new milestone has been reached in Toyota's Formula 1 preparations. Mr.Akihiko Saito, Executive Vice President, Toyota Motor Corporation, responsible for overall Toyota Motorsports activities including F1, unveiled the new Toyota F1 logo.

This new logo will be the distinctive sign of Toyota's presence in Formula 1. As every logo has its own significance, the meaning of Toyota's new logo is:

- The whole shape of the mark represents 'T' as in Toyota

- The top and left parts represent '1' as in Formula 1 and n° 1 and expresses speed

- The left and right parts form a 'V' as in victory.

- Right part represents 'F' as in Formula 1 or Flame. It images flame and expresses Passion.

 

[Saleen Man]

Originally posted by Jordan
From http://www.autorace.com:

Extract from Toyota Motor and Marketing Europe (TMME) press release:

Here at the Frankfurt Motor Show, a new milestone has been reached in Toyota's Formula 1 preparations. Mr.Akihiko Saito, Executive Vice President, Toyota Motor Corporation, responsible for overall Toyota Motorsports activities including F1, unveiled the new Toyota F1 logo.

This new logo will be the distinctive sign of Toyota's presence in Formula 1. As every logo has its own significance, the meaning of Toyota's new logo is:

- The whole shape of the mark represents 'T' as in Toyota

- The top and left parts represent '1' as in Formula 1 and n° 1 and expresses speed

- The left and right parts form a 'V' as in victory.

- Right part represents 'F' as in Formula 1 or Flame. It images flame and expresses Passion.

That's a very nice logo

 

[sharmad]

doesn't appeal to me. Too bland(?). Can't really say why. Definately don't like it. But then, their GT-One emblem also looked lame. That @ least is my opinion.

 

[Pako]

Interesting..

 

[vat_man]

Hey. it's better than the rounded T-Bone symbol hanging off the arse of their cars.