If you want to get technical, I would have to agree.
Well, technically speaking, all parties are at fault.
- Porsche for granting an exclusive deal to EA.
- EA for not giving a sub-license to T10/MS.
- MS for not throwing even more money/whatever at EA to get the license.
Since everything worked out so far despite the exclusive deal, I think it's hard to lay most of the blame on Porsche. Ten years ago when the deal was done, EA wasn't the same company it is today, too.
On MS's side, it's hard to argue either way. T10 made sure to not look bad in this, at the very least.
Then, there's EA. The sub-license deal worked out quite well so far, but as soon as they started the Shift series, it all went downhill. It might be coincidence or something that MS did that caused this whole situation. But I'm quite certain that EA is trying to create a favourable situation for its own Shift franchise - whether it's going to be continued or not.
Exactly, but it's only going to get worse unless EA play nice. At the moment it's only Porsche, denied a place in Forza 4 and GT5, the two console games that can do the brand justice. If this kind of practice continues then how many more brands will be missing from future racing sims on consoles?
It will push more and more people towards PC gaming where licensing issues can be circumvented.
While I agree with you that the current situation - for racing games - isn't looking perfectly nice, I don't think it's as dire as you're making it out here. So far, it's Porsche and Ferrari that are causing trouble. In Porsche's case, that's the exclusive deal they struck with EA years ago - given the whole uproar now, they might not want to renew tthe contract and everything would be well.
As for Ferrari, well, MS got a license and Sony got one, too, so the onlyy games that'll suffer from it are the multi-platform ones like NFS. And I really couldn't care less about those. Also, in Ferrari's case, I'm sure they've got some special deal to have some say in the matter. Just like their F1 cars, which are still licensed by Ferrari, not by the F1 Corporation, or however it's called.