F1 owners strike deal to allow betting sponsorshipsFormula 1 

Touring Mars

Touring Mars

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Liberty Media have struck one of the biggest sponsorship deals in F1 history that will see sports betting companies allowed to sponsor F1 events. Sponsors will be permitted to have their brands shown “trackside”, such as through electronic billboards and on-screen graphics during televised races

https://www.bbc.co.uk/sport/formula1/45558975

https://www.ft.com/content/25f26274-ba71-11e8-8274-55b72926558f (subscription)

Former F1 owner Bernie Ecclestone never engaged with betting companies as he believed that it would tarnish the 'glamorous' image of the sport, but perhaps more significantly, earlier this year the US Supreme Court struck down a ban on sports betting in the US, paving the way for companies in the US to cash in on what is a pretty lucrative market.
 
Awful. Sport shouldn’t be a way of advertising the destructive “hobby” of gambling. There’s far too many people hooked on it these days and showing it to everyone including children is irresponsible. I really don’t like watching the football when you have all these adverts on, so to see my favourite sport adopt it as well saddens me.
 
Terrible, terrible, oh how awful!

F1 righteously distanced itself from tobacco and alcohol. Equally, it should eschew sponsorship from gambling, borderline pornographic entertainment, armament, munitions, usury (banking) , and sugary drinks industries!!

Sainthood and chastity should be the goals of F1. :rolleyes:
 
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Dotini
Terrible, terrible, oh how awful!

F1 righteously distanced itself from tobacco and alcohol. Equally, it should eschew sponsorship from gambling, borderline pornographic entertainment, armament, munitions, usury (banking) , and sugary drinks industries!!

Sainthood and chastity should be the goals of F1. :rolleyes:
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Sarcasm aside... I'm not sure how well this will work in some of the F1 destinations, aside from that I don't like the idea of trying to push the sport to a new generation while advertising gambling to them. I don't know how gambling adverts work in the US but here they're funky, glitzy, attractive and seem destined to make everybody a winner. Of course the truth is far different, but then that's true of tobacco sponsorship. As a child I aspired to smoke Marlboro and I blame (apart from my own weak will) my love of that iconic F1 livery.

I'm not sure that actively promoting something as destructive as gambling is a step towards anything good.

Dennisch
With the American owners it's more likely to have a Team Violence on the grid.
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If they arm the cars in the mooted robot series then I'd watch :D
 
Yes, GAMBLING! From a sport in which you can maimed, burnt, run-over, squashed, amputated, and/or beheaded.

Once the stain of gambling associations visibly appears on a sport, there's no removing it. It won't leave. Get used to crap logos forged from the losses from the lowest-rung of a quick-fix society.

I'm rather conservative about gambling, but it's the height of illusory nonsense combined with a tax on the mathematically-challenged.

Yeah, whatever. Won't buy the product.
 
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While I dislike gambling and think that it’s move into apps that are intelligently linked to social accounts is pretty ****ed up... is it really any worse than alcohol?

Either way, should make for some pretty dumb adverts featuring Nico Rosberg, so there’s that I guess :lol:
 
Slapped
While perhaps not in F1, I don't think that the possibility is as unlikely as it would first appear.
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bikehub.jpg

Tsingtao Racing MV Agusta F3, ridden by Joe Francis and (chortle) Harry Truelove.
 
Tinfoil hat time - I don’t like the idea of a sport which is so technical, so digital, and moving in a direction towards automation, being heavily supported by gambling companies.

If coke-a-cola sponsors a race, they don’t care who wins and who loses. If SkyBet sponsors a race, they DO care who wins and loses, and can make millions of dollars off of the specific result.

In sport, I’d prefer sponsorship from Tabaco, alcohol, porn, weed, almost anything other than gambling.
 
twitcher
If SkyBet sponsors a race, they DO care who wins and loses, and can make millions of dollars off of the specific result.
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I'm not sure this is true, they just want as many people gambling and betting as possible.
They stand to make more money off of just being ****** betting companies than they do by throwing the whole industry under the bus.
 
Famine
Tsingtao
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In this case, PornHub is a strangely appropriate co-sponsor, since Tsingtao is 🤬 nasty.

I don't like the idea of F1 being funded by gambling companies - as some others have alluded to, it is a step backwards.

@TenEightyOne Tobacco advertising in F1 had a similar impact on me as a kid, and I think it was a good thing that tobacco advertising was banned in the UK, which eventually forced tobacco companies out of F1 completely.

Betting advertising is absolutely everywhere on UK TV already and thus its presence in F1 is maybe not going to make a huge difference... but, it depends on how it is implemented. F1 is perhaps the ideal sport for 'in-play betting' because there's already an abundance of graphics, facts and figures that F1 fans in particular seem to enjoy. I suspect that this will be exploited by betting companies, which I don't necessarily like the thought of either.

I don't mind there being adverts on the sides of the tracks, on the cars, on the driver's clothing or in the ad breaks between segments, but I would draw the line at a graphic popping up on the screen during a race saying 'Incident between Sirotkin and Perez to be investigated by stewards - 2/1 Perez drive through; 8/1 Perez black flag - BET NOW!'
 
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Touring Mars
In this case, PornHub is a strangely appropriate co-sponsor, since Tsingtao is 🤬 nasty.

I don't like the idea of F1 being funded by gambling companies - as some others have alluded to, it is a step backwards.

@TenEightyOne Tobacco advertising in F1 had a similar impact on me as a kid, and I think it was a good thing that tobacco advertising was banned in the UK, which eventually forced tobacco companies out of F1 completely.

Betting advertising is absolutely everywhere on UK TV already and thus its presence in F1 is maybe not going to make a huge difference... but, it depends on how it is implemented. F1 is perhaps the ideal sport for 'in-play betting' because there's already an abundance of graphics, facts and figures that F1 fans in particular seem to enjoy. I suspect that this will be exploited by betting companies, which I don't necessarily like the thought of either.

I don't mind there being adverts on the sides of the tracks, on the cars, on the driver's clothing or in the ad breaks between segments, but I would draw the line at a graphic popping up on the screen during a race saying 'Incident between Sirotkin and Perez to be investigated by stewards - 2/1 Perez drive through; 8/1 Perez black flag - BET NOW!'
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Just as a bit of an aside:

For me personally, I would have always said tabacco advertising had no impact on me, as I’ve never been a smoker or consumer of any kind of tabacco product.

However, if I look at my collection of liveries in GTS, the vast majority of them are either tabacco or alcohol based liveries. I suppose that’s because I typically go for retro themes liveries, but so many of them are Rothmans, Mild Seven, Lucky Strike, Camel, West, JPS, Malbarro, etc. Second most common type would be alcohol, with Martini, Jagermeister, Budweiser, Miller, etc.

Now, my personal connection to those liveries is more tied to the cars that they were on, and somewhat to the overall colour pallets and schemes, not necessarily the product itself. Still though, I find it at least a little funny that someone like myself, who neither smokes nore drinks very much, has a “garage” full of these brands and sponsors.
 
I do wonder, if betting companies will be the second wind of the insane money that the tabaco industry brought F1.

Maybe this is the preverbal toe in the water... and in a few years time we’ll have BetFair Williams F1...
 
baldgye
I do wonder, if betting companies will be the second wind of the insane money that the tabaco industry brought F1.
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Personally, I can't see F1 ever reaching those sorts of heights again, if only because of the current financial state of play.
 
Carbon_6
Personally, I can't see F1 ever reaching those sorts of heights again, if only because of the current financial state of play.
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Maybe, but I can see it helping the smaller teams, sure make our car a giant betting logo, then we can afford a new aero package!
 
Great, now it'll be every bloody sponsor within the next ten years just like football.
 
TenEightyOne
Sarcasm aside... I'm not sure how well this will work in some of the F1 destinations, aside from that I don't like the idea of trying to push the sport to a new generation while advertising gambling to them. I don't know how gambling adverts work in the US but here they're funky, glitzy, attractive and seem destined to make everybody a winner.
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Gambling adverts don't exist in the US. Actually until recently online gambling was illegal. but the courts decided that states can decide whether or not to make online gambling legal, so it will be a state-by-state basis. I'm a bit nervous with online gambling becoming a thing in the US, to be honest. While I think people absolutely have the right to gamble, Americans don't know when to step away. A lot of people play the lottery because they think they'll be the next big winner, but all they do is spend like $10 a week on nothing.
 
bmdubya
I'm a bit nervous with online gambling becoming a thing in the US, to be honest. While I think people absolutely have the right to gamble, Americans don't know when to step away.
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Liquid
Great, now it'll be every bloody sponsor within the next ten years just like football.
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In England and Wales at the moment, thirty of the 92 senior professional football teams have betting companies as their shirt sponsor:

10/20 teams in the top tier
16/24 teams in the second tier
4/24 teams in the third tier
0/24 in the fourth tier

The second, third and fourth tier leagues are even sponsored by a betting company; it's the SkyBet Football League.

It's everywhere. And it's rampant during broadcasts too; not only on the electronic advertising boards around the pitch but also seemingly every second advert before kick-off, at half-time and after full-time.

I just really hope motorsport doesn't go the same way. It would be simply dreadful to see.
 
bmdubya
Gambling adverts don't exist in the US. Actually until recently online gambling was illegal. but the courts decided that states can decide whether or not to make online gambling legal, so it will be a state-by-state basis. I'm a bit nervous with online gambling becoming a thing in the US, to be honest. While I think people absolutely have the right to gamble, Americans don't know when to step away. A lot of people play the lottery because they think they'll be the next big winner, but all they do is spend like $10 a week on nothing.
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In Canada, all our casinos are either run by the provincial government, or are on Native land. The only advertising for gambling (other than some online poker and online sports betting) is for government casinos and government lottery, where they always remind us, “when you gamble, use your game sense”....like, what does that even mean :lol:

Or skybet’s, “when the fun stops, stop”.....ok, thanks for the heads up, I guess?

That’s like putting on a pack of cigarettes “when you cough up a lung, stop smoking”. Fml :lol:
 
twitcher
In Canada, all our casinos are either run by the provincial government, or are on Native land. The only advertising for gambling (other than some online poker and online sports betting) is for government casinos and government lottery, where they always remind us, “when you gamble, use your game sense”....like, what does that even mean :lol:

Or skybet’s, “when the fun stops, stop”.....ok, thanks for the heads up, I guess?

That’s like putting on a pack of cigarettes “when you cough up a lung, stop smoking”. Fml :lol:
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I forgot about casino commercials! They usually show a bunch of people in their mid-30s winning big and having a few drinks. Everyone is a winner at a casino!

Liquid
In England and Wales at the moment, thirty of the 92 senior professional football teams have betting companies as their shirt sponsor:

10/20 teams in the top tier
16/24 teams in the second tier
4/24 teams in the third tier
0/24 in the fourth tier

The second, third and fourth tier leagues are even sponsored by a betting company; it's the SkyBet Football League.

It's everywhere. And it's rampant during broadcasts too; not only on the electronic advertising boards around the pitch but also seemingly every second advert before kick-off, at half-time and after full-time.

I just really hope motorsport doesn't go the same way. It would be simply dreadful to see.
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Oh yeah, I watch a lot of English football. Before it was shown regularly on US television, I would watch streams of SkySports broadcasts. That's when I learned that online gambling is huge in England. Honestly it was kind of a cultural shock.
 
bmdubya
I forgot about casino commercials! They usually show a bunch of people in their mid-30s winning big and having a few drinks. Everyone is a winner at a casino!



Oh yeah, I watch a lot of English football. Before it was shown regularly on US television, I would watch streams of SkySports broadcasts. That's when I learned that online gambling is huge in England. Honestly it was kind of a cultural shock.
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I watch the Sky broadcast of most F1 races, and I too found it kind of shocking how many online gambling adverts there were. Like I said, here in Canada, we get the odd casino commercial, and then the semi regular Lotto 6/49 or LottoMax (government run) commercial. However on Sky, every commercial break has adds by SkyBet, Bet-Free65, ugh now I’m forgetting the name of the 3rd one that’s always on there. I’d never seen mainstream programming have so much advertising for gambling.
 
Just as long as we don't get Ray Winstone's CGI head popping out of a gravel trap, I think this will be just about tolerable.
 

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