Official Xbox Series X Logo Leaks Out from Microsoft Trademark Filing

Discussion in 'Console & PC Gaming' started by GTPNewsWire, Apr 22, 2020.

  1. GTPNewsWire

    GTPNewsWire Contributing Writer

    Messages:
    9,913
    Location:
    United States
    TokoTurismo likes this.
  2. BadFlounder

    BadFlounder

    Messages:
    201
    Location:
    United States
    It's an X. Amazing.
     
    Doomotron likes this.
  3. TokoTurismo

    TokoTurismo

    Messages:
    10,009
    Location:
    Canada
    At least it doesn't look like it was made in photoshop, Sony. :lol: :sly:

    I like it. :tup:
     
    Robin likes this.
  4. TeamCZRRacing

    TeamCZRRacing Premium

    Messages:
    1,959
    Location:
    United States
    Well that's boring. Graphic design sucks nowadays. People are so obsessed with being "clean" and "modern" that they leave out any form of flavor.
     
    Darla Starch, Nexus, AlexDB9 and 3 others like this.
  5. EngieDiesel

    EngieDiesel

    Messages:
    1,060
    Location:
    United States
    Faux-stencil lettering is so early 2000's, but I guess it's better than the faux-Apple superthin lettering that's been all the rage the last 5 years.

    Frankly, I think it's about time for 1990's graphic design to make a comeback. That's the kind of imagery that demands you pay attention to it:
    [​IMG]
     
  6. tunaphis

    tunaphis

    Messages:
    109
    Location:
    Australia
    New DLC available;Legal Issues
     
    TeamCZRRacing and DJTHEKING like this.
  7. 05XR8

    05XR8

    Messages:
    31,586
    Location:
    Australia
    Gotta get that news focus, shifted back to Microsoft. ;)
     
  8. danimac

    danimac

    Messages:
    219
    Location:
    Australia
    If I didn’t know it was affiliated with XBox from the title. I would have thought it was a new workout brand showing it’s logo for the first time.
     
    Physical and TeamCZRRacing like this.
  9. Castrol96

    Castrol96

    Messages:
    2,611
    Location:
    United Kingdom
    This looks more boring than the PS5 logo
     
    TeamCZRRacing likes this.
  10. TokoTurismo

    TokoTurismo

    Messages:
    10,009
    Location:
    Canada
    Nvm
     
    Last edited: Apr 23, 2020
  11. BadFlounder

    BadFlounder

    Messages:
    201
    Location:
    United States
    It’s neither better nor worse than the PS5 logo IMO. It’s just a simple X logo. I mean, that’s great but I don’t see how it “doesn’t look like it was made in photoshop”. Aren’t all the logos made in photoshop? Where else are they going to make them? :lol: The PS5 logo looks fine. Why would Sony change it up for no reason? They don’t need to worry about it. They don’t have the slightly confusing models to deal with like series x and one x and one s and series s, etc. It’s PS4 and PS5. The logo doesn’t need to be more than a 5 to replace the 4. Easy enough. I’ve never understood why some were expecting something radical there.
     
    Last edited: Apr 23, 2020
  12. Spacewolf1

    Spacewolf1

    Messages:
    59
    Location:
    France
    PS5 is a replace of 4... which was a replace of Vita which was a replace of 3...
    We have a continuity with sony which keeps the same font. But this continuity does not mark any generation jump / renewal. We keep something 15 years old.
     
  13. ZedNinetySix

    ZedNinetySix

    Messages:
    134
    Location:
    United Kingdom
    Who cares, they leaked the entire console before the logo anyway lmao

    What on earth kind of management is happening over there...

    In chronological order:
    >They publically announce all the specs

    >They publically state why people shouldn't ask for specs

    >They then publically show the entire console in all its physical form

    >And finally thely "teaser" the logo

    What on earth is going on ahahaha
     
    Doomotron and klondike like this.
  14. PzR Slim

    PzR Slim Premium

    Messages:
    6,641
    Location:
    England
    Only in the gaming fandom would arguments over a logo erupt, it's truly pathetic. Buy both then you don't have to make yourself look so pathetic.
     
  15. ImaRobot

    ImaRobot Premium

    Messages:
    12,676
    Location:
    United States
    You say this a lot but it still makes no sense what you're getting at.
     
  16. Jezza819

    Jezza819

    Messages:
    1,360
    Location:
    United States
    Looks like it's social distancing.
     
    FT-1, ZedNinetySix and Doomotron like this.
  17. Doomotron

    Doomotron

    Messages:
    881
    Location:
    United Kingdom
    I'm a train enthusiast, and the only thing we argue about is branding. Ever.
     
  18. AlexDB9

    AlexDB9

    Messages:
    399
    Location:
    Greece
    This.

    The logo here is supposed to represent a gaming console, which is supposed to be fun. Nothing fun about this logo, it could be the logo of a refrigerator.
     
    TeamCZRRacing likes this.
  19. Robin

    Robin Premium

    Messages:
    16,515
    Location:
    United Kingdom
    Logo's matter otherwise there wouldn't be a whole graphic design industry tasked with coming up with them and being paid very well to do so. I think every generation should change it's logo, makes a statement. The Series X logo looks quite professional imo, very corporate in style.

    I give it to Microsoft at least they did something different regardless of how it goes down. Sony took a mediocre font, have for some reason come to their own conclusion its iconic and slapped it on 2 and a half generations now.
     
    Last edited: Apr 24, 2020
    FT-1 and TokoTurismo like this.
  20. ZedNinetySix

    ZedNinetySix

    Messages:
    134
    Location:
    United Kingdom
    The order in which they reveal different aspects of their console is certainly... uncoventional.
     
  21. TokoTurismo

    TokoTurismo

    Messages:
    10,009
    Location:
    Canada
    Indeed. Plus, this logo was made for the console model itself; the Series X. The Series S will have a different letter which is the "S". The console itself will just be "Xbox". Think of it as a trim for a car.

    Regardless of what the others say, the Series X logo does looks good, and screams different. Too bad Sony had to go with the same boring logo again. Although it suit the PS3 more than it does now, because it was made with it in mind at the time.)
     
    Robin and dirtyduckuk76 like this.
  22. Robin

    Robin Premium

    Messages:
    16,515
    Location:
    United Kingdom
    The original PS3 logo/font was this,

    PS3.jpg

    But the mid cycle logo change to the wavy one was at least fresh for the time and kept moving things forward. Now it kinda feels dated being 11 years old, especially as its not particularly amazing or iconic.
     
    TokoTurismo and GTWelsh like this.
  23. TokoTurismo

    TokoTurismo

    Messages:
    10,009
    Location:
    Canada
    Now THAT'S iconic! :eek:

    Why Sony has lost their creativity, or at least style, to make logos like that afterwards we'll never know. I guess they think fans won't care all that much, thus the current logo we got. :indiff:
     
    Robin likes this.
  24. Robin

    Robin Premium

    Messages:
    16,515
    Location:
    United Kingdom
    Yeah I also really like that one. It seems a lot of creativity has gone out of most things these days, everyone tends to play it safe.
     
    TokoTurismo likes this.
  25. SDSmurf

    SDSmurf

    Messages:
    27
    Series X...
    *shrugs* Works for me.
     
    TokoTurismo likes this.
  26. TokoTurismo

    TokoTurismo

    Messages:
    10,009
    Location:
    Canada
    Ikr? It sucks it has to be that way. If can remember correctly, we used to have so many unique logos. Nowadays, I'm not even sure anymore. :/
     
    Robin likes this.