I see, thanks. So the XBOX and PS3 remain loss-leaders, or brand promotors if you will.
I thought that Microsoft's XBOX devision had started making money overall though. Wasn't there a report on this last year or so?
Seems strange to me that they would have 2 generations without making any money overall, but that might just be me.
Actually, the PS3 has been making money for Sony for a while now. Sony was in the black back in 2008 I think. They were the first and the profit gain allowed them to do some other things. And, if the PS4 IS coming out next year, I'd expect Sony to announce a price drop on the PS3 @ E3. And, now with MS in the black, Nintendo's the only one NOT making money off their system. (They were for a while, but now, their sales have fallen and now they're losing money)
Also, PS1 has sold over 100 million units (putting it as the second best selling console excluding handhelds) and the PS2 has sold 150 million units, making it STILL the best selling console ever. (although Nintendo DS is less than 4 million units away from passing it. But, that's including every variation of the DS (DS, DSi, DS lite, 3DS etc...), so it really isn't as close to the PS2 has it seems.)
So, in terms of console sales, Sony has been makin' money. MS lost a bunch of money of the original Xbox 'cause it didn't sell as well as the PS2 'cause it was a brand new system and usually, a new company's first system doesn't sell well. (Sony's PS1 started off slow, but you have to remember that the PS1 was essentially the N64 with a CD-Rom player instead of cartridges...which is why PS1 sales took off.)
Also, the Wii has reached it's peak, the Xbox 360 has reached it's peak, but the PS3...has yet to reach it's peak in sales. It's closing the gap between it and the 360 pretty rapidly. (down to only a 3.6 million unit gap...from about 4.1 million units last year) And, while sales of the other two have actually declined, PS3 sales have been increasing.
And, if Sony's smart, they might wait a year or two before releasing the PS4. 'Cause what'll happen is you'll have the $500 Xbox 3, the $400 Wii 2 or the $200-$300 PS3. Yeah, I'm gonna save me some money and buy the PS3 and spend the extra money on gas. This will be especially true if MS pulls the "stop all production on the previous system and games for it" like they did with the original Xbox which still had plenty of life left in it. Nintendo also kinda abandoned the GameCube, but not as badly.
Sony's approach on new console releases has always been, "yeah, we would like you to buy the new system, but if you can't afford it at the moment, there's still plenty of content on the previous system. And we know it takes a little bit for a new system to get rolling, so feel free to keep your old system until we can get the good games out there." Which is a smart way to do things instead of Nintendo and MS's "Buy the new console NOW or DIE!" approach.
Also, the Wii is Nintendo's best selling system since the original Nintendo. In fact, Nintendo's gaming system were seeing at least a 10 million unit decline in systems sold with each system, which, by the way, would have put the Wii just above the Dreamcast if that pattern had continued. So, Nintendo's ecstatic to have a system that's actually selling again.
MS has actually doubled it's sales over the Xbox's 24million units. I would wager they're hoping to do the same thing with the 3rd gen system. Sony's always had extremely high sales. If the PS3 can break 100 million units by the end of it's life, then Sony will be the ONLY console maker to consistently sell over 100 million units with every system. (So, in terms of sales, Sony's #1 with over 300 million systems sold across all three systems. For the record, Nintendo's systems have sold 219 million and MS has sold 77 million. So, congrats to Sony for being the first console maker to break the 300 million unit mark.)