Robin
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- United Kingdom
So it's still very much a rumour but it's no secret that Apple has been pinching sizeable numbers of staff from Tesla over the last year and Brain Chaffin, the co founder of Mac Observer, who is certain Apple is developing one, said the following,
I wanted to know what people thought about this potential move.
Tesla has shown that people from a largely tech background car cross over into the automotive world, especially as cars seem to be turning into portable electronic devices. Apple with it's insane resources and following could make a real go of it. Google has already started with it's driver-less car.
Imagine the huge brand draw such a car could command. People would buy them no questions asked, much like many of the iPhone zombies who queue up every 6 months. If it's reasonably affordable it will fly off the line.
Apple is starting to look like a company which is aiming for everything domination, much like Google.
“What I learned is that Apple has been looking for – and acquiring – the kind of people from Tesla with expertise that is most suited to cars. So much so that I went from being a doubter to a believer almost instantly,” explained Chaffin.
“From another source who travels in more rarified circles than yours truly, I also learned that a lot of people at the top in Silicon Valley consider it a given that Apple is working on a car.”
He then added he was close ‘to 100 per cent’ certain that Apple was attempting to build a car for the consumer market.
I wanted to know what people thought about this potential move.
Tesla has shown that people from a largely tech background car cross over into the automotive world, especially as cars seem to be turning into portable electronic devices. Apple with it's insane resources and following could make a real go of it. Google has already started with it's driver-less car.
Imagine the huge brand draw such a car could command. People would buy them no questions asked, much like many of the iPhone zombies who queue up every 6 months. If it's reasonably affordable it will fly off the line.
Apple is starting to look like a company which is aiming for everything domination, much like Google.