Volkswagen Rebrands to Voltswagen for North America

My grandmother used to pronounce it like "Boltswagen".

 

Pun intended?

Also I wouldn't be surprised if this really was a premature long-con April Fool's joke.

Volkswagen seems to already have their transition away from internal combustion planned out and I imagine they'll just keep the Volkswagen name but make it all electric, whether or not they end up keeping the ID nameplate afterwards.

 

Turns out it was a marketing stunt after all:

 

What a shocker


Volkswagen’s name change of U.S. operations to ‘Voltswagen’ was April Fool’s marketing prank, source says

edit: tree'd, @FT-1 short circuited me.

 

Would you say they...blew a fuse?

 

The German word for volt is Volt so I will allow this, as ridiculous and cringeworthy as it is.

 

Yes.

 

Shame, I was hoping they'd make a new camper van and call it the Mobile Ohm.

 

Ohm my gosh, you guys...

 

This Voltswagen thing had to be because someone over there cant read a calendar and dropped some april fools early.

 

Man, I wish every electrical problem I had with mine was just a fuse

 

Ah, so it really was an April Fools joke. Well, that's one down; I wonder what other car makes will do.

 

This isn't an April Fools joke, it's real. Sounds great IMO. The way they transitioned so superfluously from one name to the other to fit the times is genius.

 

I think they floated this one early to judge the public and media reaction. When that reaction was poor, they claimed it was an April Fool.

They literally pulled the "LOL, it was a joke guyzzzzz" stunt.

Here's hoping it inspires BMW to do the same thing and release 3 & 4 series with a decent front ends on them.

 

edit: Here is the tweet in case other people cannot see it:

 

"Passionate about our heritage"? Oof. Nothing like being proud of the fact that your company started off by the German Labour Front. Guess they did not-see that coming eh?

 

In between all the responses posting pictures of Hitler, I liked this one:



Nife and to the point.

 

What an absolute mess. Did they staff the social media team with the folks responsible for the emissions reports?

 

South Park may have been onto something when they said Germans weren’t funny.

 

They might be in hot water for this joke as well. They seemed to double down, and supposedly a rep told reporters that it was not an April Fools joke. Some are suggesting the SEC should investigate, since the joke dragged on long enough for investment firms and advisors to actually get involved as if it were serious.

I foresee this thread living on well past today

 

They are an omnishambles.

 

This saga is what's known as a major "Bruh Moment" on the internet.

 

Volkswagen Rebrands to Volkswagen for North America is what I was reading over and over again but finally got it. A "t" and a "k" look so similar.

It's a very good April fools joke and I think I believed it to be true.