Because it's him - his style, attitude, personality, quips, titles and victories that are affecting the product. It's not Red Bull that is the problem, it is him. Personally. People do not like him. They don't like his quips on the radio, they don't like his cold personality, they don't like how he suddenly got gifted the seat at Red Bull and the lack of race-craft battles and overtakes and moves that were 50/50, or the lack of passion in the car, they don't like how he always qualifies well and simply disappears leaving the fans watching the scraps for 2nd or 3rd when they want battle and competition for the victory, for the title. They want action. And I agree, one hundred percent with them. It is him. It is not the car, it is not Horner, or Newey or even Marko, or the money they spend on the team, it is him. He doesn't have the arrogance of Schuey, or the self-assured confidence Hakkinen had, he doesn't have the passion of Alonso or the speed of Kimi, he has nothing, nothing personally notable about him that makes him special, talented, gifted other than what his car can do. It is him, Personally, that is solely responsible for this slump we are in.