- 904
- Bournemouth
- glenn_cullen
That's taken. It's called NASCAR. They have a naming rights sponsor, and with it, an obligation to mention every opportunity. So "pop it in second, give it some jandal and **** yeah!" will instead become "I put the Valvoline Volvo S60 in second gear coming out of Caterpillar Corner, put my Havaianas down to give it a squirt of United E85 fuel and get the Dunlop sprint tyres spinning to race Jamie to the line painted by Clipsall." and nobody wants that.
Yeah I know it'll sound stupid but it wouldn't have to be a full obligation (to say all that), maybe just a little here and there but a naming right sponsor would definite add some more professionalism into the entire sport.
I would argue the opposite - that a lack of a naming rights sponsor makes it more professional. Look at all of the major championships in motorsport - Formula 1, the World Rally Championship, World Endurance Championship, World Touring Car Championship, DTM and SuperGT - and you'll see that none of them have naming rights sponsors. NASCAR, IndyCar and the BTCC are the only major championships that do it. Bernie Ecclestone has said that he once considered an offer from Coca-Cola to be the naming rights sponsor of Formula 1, but decided against it because he felt that doing so would move the sport more in line with their commercial interests than he would like.
I see what you mean, but wouldn't you think that the intrigue of making money off of a naming right sponsor be too much to resist? I mean, more money made by V8SC, hopefully the more funding that goes out to the teams. And as a result of that maybe the field would expand as funding becomes available, so the small 25-car field would become upwards of 30-40, where it should be.
That's another thing they can look at for bigger tracks like Bathurst, expanding the field to the 30-35.
They already do. That's what the wildcards are for (they're still hesitant to go overc28 entries, though) And the existing teams will oppose any move to spend money from a naming rights sponsor on cars that will make a single appearance, since they contest the full season and wouldn't get anything.
To be honest, the Wildcard system hasn't had the greatest of success and its mainly due to funding, and a naming right sponsor may help that, not something like Coca-Cola, Telstra, Sony, Microsoft, etc. Something like Dunlop, like @Malcolm Tucker said.
Good pointIt depends on how much money they're asking for also, people like Dunlop may not be able to afford it. BTCC was probably a lot cheaper when they signed that deal.
Being one of a record breaking 40,000 at Oulton I disagree somewhat
Being one of a record breaking 40,000 at Oulton I disagree somewhat
As I was writing it I thought 'Hmm, what about Oulton' 
It's generally not as popular as it was in the Gold Cup days though is it? Oulton is on my bucket list, I do Brands every year but Oulton is a fair old drive from Bournemouth.
