Remember that heart-wrenching sacrifice of a 1988 Lamborghini Countach and 1969 Corvette Stingray in the first Japanese Gran Turismo PSP commercial? Well, the marketing team isn’t done yet – here’s the latest clip, showing a Dodge Viper, Chrysler 300C, Mercedes SLK, and a Lotus Elise driving around in circles, in the dirt. It probably makes [...]
Remember that Gran Turismo PSP commercial, featuring a Corvette ZR-1 with Rhys Millen and Tanner Foust? (No, not that terrible Japanese spot!) While we wait for the next round of GT5 news, you might enjoy this behind-the-scenes look at how the clip was put together. Even if you didn’t like the commercial, you’re on the [...]
It’s always interesting to see how marketing teams approach international audiences differently, and it looks like Sony’s campaign for Gran Turismo PSP is no exception. Here’s the Japanese Gran Turismo PSP commercial, showing two pristine classics: a 1969 Corvette Stingray and 1988 Lamborghini Countach swapping paint on Fuji Speedway. Aside from the real-world implications of [...]
The Gran Turismo PSP marketing campaign that first kicked off with this teaser is ready for prime-time, and is running on a television network near you, right now. Take a look at the new spot above, featuring two drivers competing “head-to-head” in a Corvette ZR-1 at Laguna Seca.
Advertising for Gran Turismo PSP starts now! Here’s the first commercial promoting the new game, announced yesterday by SCEA Senior Product Marketing Manager Stephanie Yoshimoto. According to her blog post, it’s just the start of “some exciting things” – it will definitely be interesting to see where they take this. Thanks to everyone who sent [...]