No-one's having an A1 day
That was pretty much what made me pick the game up for another hour yesterday evening. I especially love the sort of "race-ready" aesthetic of the widebody kits and the variety offered in them for some cars, and I'd love to see FH3 & FM7 do more in that area. Hell, I even liked NFS: Shift a bit because of the ability to convert an ordinary road car into a proper GT/SuperGT-style racecar.As a counter-point: pretty much this same thing can be done in the Forza series as well (with exception to graphics on the glass of the car), but with a vastly more diverse car lineup and physics that don't so closely resemble what a dog tends to leave on the lawn. Horizon or Motorsport, really.
Admittedly, that's not an option for those on PS4: I can't think of a direct rival if you're looking for visual customization freedom. But on XB1, I can't think of many reasons someone would choose NFS. I suppose the handful of exclusive cars (Porsche and the RWB mods, Hoonicorn), slightly deeper customization, and...
Nope, that's it.
I suppose if it's super-cheap, and you're a photomode fan (and don't mind the always-night-and-raining atmosphere), it's worth picking up.