Gran Turismo’s “New Era” Begins: Full Coverage of GT5’s Madrid Launch Party

November 24th, 2010 by Jordan Greer

I just got in from the Gran Turismo 5 launch party here in Madrid – packed with media representatives from around the world, it was a fitting way to celebrate the end of GT5’s long and dramatic development. Here’s what I learned:

  • Yamauchi announced that the launch of Gran Turismo 5 marks the beginning of a “new era” for the GT series. GT5 will be regularly updated and expanded in the coming weeks and months, and there are apparently many exciting things in store for us.
  • The first United States GT Academy was just announced last week, and now there will be yet another GT Academy for SCEE regions! Stay tuned for the official announcement.
  • I had the privilege of personally meeting Kazunori Yamauchi. Having followed his work so closely for more than a decade, this was an amazing honor. I found him to be kind, friendly, and humble as he thanked me for my support of the franchise throughout the delays.
  • I was also fortunate to meet and talk with Kazunori’s infamous translator, popularly known as “Translator-san”. He was also kind and pleasant to talk with, and if you’re playing the US version of the game, he’s the one responsible for most of the English translations throughout the menus.
  • Why does Ferrari have the only F1 car in the game? While talking to a marketing representative for one of the manufacturers in GT5, I finally received an answer to this perplexing question. It all comes down to licensing and Formula 1 boss Bernie Ecclestone. He commands control of the licensing for all of the cars in the series, with the exception of Ferrari. For reasons known only to Bernie and Ferrari, they have a special provision in their F1 contract which allows them to license their cars to whomever they please.
  • I chatted with Sony Computer Entertainment Europe executive James Armstrong, who laughed when I reminded him of his accurate prediction that Gran Turismo 5 would launch this fall (I picked up his comments to a newspaper in the Canary Islands thanks to a local tipster). He mused, “Really, I just got lucky that time!”

Take a look at this first batch of pictures from the event – I’ll upload more (along with video) shortly. Tomorrow, I’ll be participating in Kazunori Yamauchi’s first post-GT5 question & answer session. I have a lengthy list of things to ask, but as always I expect our time to be limited and I will prioritize them as best I can. Stay tuned!

Follow us on your favorite social network for more updates!


Comments are now closed. Visit our forums for more discussion.

  1. Nov. 25, 5:55pm

    Anyone know when the servers will be back up?

  2. Nov. 25, 4:59pm

    I wonder what the DLC will contain.
    Maybe a premium Bugatti Veyron

    • Nov. 25, 5:44pm

      Yes, I too hope they start by making every car premium!!!

  3. Nov. 25, 3:37pm

    Maybe they can release a ‘make game not suck’ pack

    • Nov. 25, 3:49pm

      Maybe they could release you to forzaplanet.

  4. Nov. 25, 3:24pm

    why is there a tuna ?! :|

    • Nov. 25, 9:08pm

      Whats a launch party without food? People gotta eat too XD

    • Nov. 25, 11:37pm

      hmm… good point.

  5. Nov. 25, 2:37pm

    @ Jordan. Which one are you in the photographs?

  6. Nov. 25, 1:09pm

    Hey Jordan can you please ask about our games save files?I am using another PS3 because mine is broken and would like to transfer my game save over when i get my new PS3.I really don’t wont to lose 20+hours of gaming as of now.

    • Nov. 25, 3:07pm

      I believe It has been stated already that save files are encrypted and can not be transferred for ps3 to ps3.

    • Nov. 25, 3:23pm

      I know that.I want him to ask if they are planning on removing the copyright protection on it so i will be able to use it when i get my PS3

  7. Nov. 25, 12:59pm

    All… forget it to have all the F1 cars in GT. It is impossible. I am a devoted follower of Formula 1 and I can assure you that Ecclestone will give nothing out for “free”. Codemasters have the rights for F1 2010 and do not expect anything else. It would have been great to have F1 in GT but considering how Posh and High Class F1 is considered, Ecclestone will never leave F1 cars race on all the tracks Kaz decides to include in the game… F1 cars on F1 tracks.

  8. Nov. 25, 12:24pm

    Was really disappointed when i went to gamestop to buy GT5. It isn’t out on the XBOX360 guys!! So hopefully he will say something about the release of the x360 version this week.

    Fingers crossed.


    • Nov. 25, 12:28pm

      Gran Turismo will never be released for XBOX360. The company that develops the game, Polyphony Digital, is owned by Sony.

    • Nov. 25, 12:31pm

      Dude, Gran Tursimo will never be released on the Xbox, it belongs to Sony, its not a multi-platform game. I suggest you go out and buy a PS3 along with the game.

    • Nov. 25, 1:00pm

      is the guy serious? Uwejja you must be joking mate!!! :)

      PS(Uwejja is a word in Maltese, means come on!!!!)

    • Nov. 25, 3:38pm


      Has to be a joke though :\

  9. Nov. 25, 11:38am

    Look like a great party! Did you get some nice goodybag at the end of the mening? And if so, what was in it?

  10. Nov. 25, 11:13am

    MYSTERY SOLVED? Translator-San’s real name should be somewhere in the localization credits if this story is true! :D

  11. Nov. 25, 8:19am

    Just been on gran turismo official website. They are having problems with the amount of traffic that’s why gt5 has been working extremely slow . Sometimes it’s take 2nd 3 mins to load anything up . They have said not to sign into psn network and play the game . This should stop any long delays. They said they are working on it and hope to have it sorted so.
    Could anyone let me know how to start a mew topic please

  12. Nov. 25, 7:09am

    Jordan, please ask the man to take his translator San, go to GTP Forums and check out the First Impressions thread. It may inspire him to think of some updates already.

    • Nov. 25, 9:02am

      Oh man, we just got an entire new game, and here are peeps who want more more more. Damn I for one hope just surprises us without any forewarning for some of these updates.

    • Nov. 25, 9:03am

      *just hope KAZ surprises

  13. Nov. 25, 6:50am
    Paul Mc

    Wow thar look insane! Ferrari 458 is gorgeous looking.

    Only had an hour or so with the game. It’s great.

    I’m a bit annoyed that the signature edition is not numbered. Loses a bit of value. Oh well.

  14. Nov. 25, 6:17am

    That is very cool that they have a full size X1. I wonder if Red bull and Adrian Newey take that car seriously and are developing it, wind tunnel testing etc.
    Wouldn’t it be amazing if that actually turned a few laps at Spa or something. Amazing if it were to happen. Not to mention the race to get a car like this running and blowing F1 times out of the water.

    I guess what I am trying to say is I really want this to happen so F1 gets some enthusiasm in the FIA / Engineering departments to keep pushing the design, as we have had this type of F1 car for quite some time now. The wings have changed, But all we have is the same Mid engine, Conventional engine/ Gearbox. And aero that has been used in essence since down force was used in the 90’s properly

    • Nov. 25, 2:36pm
      Sparty McFly

      Chances are the X1 is non-functioning.

      Seinfeld, no matter if you’re the show or the man or whatever, but I think it would be very difficult to get the X1. The description in the YouTube video says that at full throttle it pulls 8Gs, which is probably more than a fighter jet pilot pulling a knife-edge turn (or equal to that). Not to mention the fact it has a 450 km/h top speed, which would make it very difficult to handle.

      Pilots (not drivers, pilots) would probably need specialized training and require fighter jet G-suits and g-force training, not to mention there may have to be limiters placed due to the fact that an untrained man would black out from the force of full throttle.

      However, it would be very cool. A Formula X1 league would be awesome to watch, but it would get really bad PR if somebody died. Or crashed.

  15. Nov. 25, 5:26am

    WTF, that fish photo! Was that dinner?

    • Nov. 25, 4:56pm

      Hmmm Tuna……

  16. Nov. 25, 5:09am

    So many beautiful cars.. all in one place. No one would notice if one went missing rite? muwhaha

    Bernie Ecclestone *shakes fist* :K

  17. Nov. 25, 5:04am

    Amazing!! Also my Signature Edition finally arrives at this moment and the game is installing…woo hoooooooooooooooooooooooooooooooooooooooooooooo!!!

  18. Nov. 25, 4:49am

    Great job Jordan! I will certainly keep visiting this site now the game is out.
    Nice to have confirmation on DLC as well, because honestly the game does kinda need it…
    And the event looks huge btw, didn’t expect it to be so massive!

  19. Nov. 25, 4:02am

    Wow looks like a great even cant wait for todays Q&A. Jordon which one are you in pictures :D Have fun!

  20. Nov. 25, 3:42am

    Can’t wait for some of the updates and this is a game which needs them. Absolutely loving the game but some issues need addressing.

    Long live gt5

  21. Nov. 25, 2:34am

    wow great ! you deserve it jordan !thanks for everything !

  22. Nov. 25, 1:47am

    I’d love to know what downloads they expect to give us in the upcoming weeks!!

  23. Nov. 25, 1:18am

    Jordan – Great job my friend! I am absolutely jealous of you going to what seems like such a wonderful event AND meet Kaz in person. Thats on my personal bucket list. Interesting to hear about only Ferrari’s exclusive inclusion of F1 cars in GT5…especially with Team Red Bull precense in the game!

    I am very excited to hear updates will be coming down the pike soon. I think it will be much less painful to wait for GT6 with this news…at least one can hope! Keep up the awesome work Jordan…as many eyes and ears are upon you :)

  24. Nov. 25, 1:17am

    looks great, Jordan. Keep us posted!

  25. Nov. 25, 1:13am

    I’m glad to hear they’ll be updating GT5. I think it makes sense to keep it updated and target GT6 for the new PS4 hardware, so maybe they can actually release it with the console in a couple years! :-)

    And that ‘party’ looks like so much fun! You’re a lucky guy!!

    • Nov. 25, 10:54am

      I thought Kaz said earlier that he was releasing GT6 for the PS3? I know he said the premiums were detailed enough for PS4 but again, I was sure I read GT6 would be for PS3.

  26. Nov. 25, 1:00am

    Oh man what a privilege to meet Kaz an T-San!!!!

  27. Nov. 25, 12:55am

    I see something attractive in some pics :)

  28. Nov. 25, 12:48am

    Ask Kaz if he has any plans on paying attention to the GT Forums “Most Wanted” car list

    • Nov. 25, 12:59am
      White & Nerdy

      I hope not. I hasn’t been properly submitted to consensus-based group discussion, just voting. Baaaaad.

    • Nov. 25, 1:44am

      Well it could be improved. But I think it would be cool for him to see what cars the fans want the most and put them in the game.

  29. Nov. 25, 12:34am

    is jordan in one of the SLS photos?

    • Nov. 25, 3:22am


    • Nov. 25, 9:01am

      Jordan, If you get to have a question/answer session could you find out what happened to the “Get a Head start on GT5 with GT5P” (not being able to download anything from GT5P) Happy Thanksgiving I’ll eat some BIRD for you.
      Have a safe trip home.

    • Nov. 25, 11:00pm

      Didnt you take a picture with you and Kaz? That would be awesome to see, even though I dont know who you are or how you look it would be cool to see GTP and PD officially meet.

    • Nov. 26, 5:16am

      Yes I got one. :D

  30. Nov. 25, 12:31am

    Looks like fun. Madrid is awesome. Great pics too.

    • Nov. 25, 12:39am

      I hope the online servers aren’t under so much load tomorrow. Every time I try to join a race I get disconnected from the server. I haven’t had a chance to get into an online race yet! I’m looking forward to those updates too :). Hope they include some of the obvious omissions like all the missing Caddy’s. See you all on the track!

  31. Nov. 25, 12:23am

    About the F1 licensing issue, i’m not so sure about that the limitations are so clear (only ferrari allowed) myself.
    I mean, there is a brand new Williams in iRacing, and there are also versions of the (then) BMW Sauber cars in rFactor and LiveForSpeed, and those were released during the life of the current Concorde Agreement
    The lack of other F1 machines may have been an issue with Sony itself, or the unwillingness of other teams (or Ferrari) to have their cars compare unfavourably to those of other teams.

    • Nov. 25, 3:27am

      Yeah, the actual agreements are surely much more nuanced. I’m not sure if it would be wise for me to reveal exactly which manufacturer this individual represented, but they also run a very famous F1 team which, according to him, desperately wanted their F1 cars in GT5.

    • Nov. 25, 4:49am

      Codemasters Secured the exclusive licience to F1 for 3 years, to delevelop F1 2010. as such apart from Ferarri who have the get out clause all the other tems are subject to abide by that agreement made with the Owner of F1 rights and liciences Bernie Ecclestone. Simples.

      shame though.

    • Nov. 25, 12:27pm

      Thanks very much for the updates, I was following your tweeter while my GT5 installed, the game is amazing. Jordan, you don’t have to tell, I think I have a pretty good idea of what the manufacturer is, one of its cars graces the cover of an awesome game. I’m not surprised companies want their cars in the GT series, except Porsche for some odd reason.

  32. Nov. 25, 12:20am
    Alex p.

    Sounds awesome Jordan, congrats!

  33. Nov. 25, 12:16am

    regular updates? intriguing, very intriguing. And i like it!!

  34. Nov. 25, 12:14am

    Awesome… Have fun there Jordan, and i hope we’ll see more pics/vids/news from that launch party soon. n_n

  35. Nov. 25, 12:10am

    Wow! I am surprised how few comments there are right now. I bet everyone is Gaming Out! Thanks for the updates.

    • Nov. 25, 4:42am

      Stuck in work with no holidays left 0_q

    • Nov. 25, 11:23pm

      Of course, everyone is struggling now to reach a higher Level. Just yesterday I reached 14, now I’m “worthy” to participate in Gran Turismo World (last of the Profi races).
      I should accomplish the last license today, and I’m hoping to reach Level 20 this weekend :D

  36. Nov. 25, 12:00am

    Awesome J-man (lol). Keep up the good work, everywhere across the globe :)

  37. Nov. 24, 11:59pm

    Aaaw man sounds like so much fun!!!

    • Nov. 25, 7:39am

      jajaj “awww man”… Blitz!

  38. Nov. 24, 11:58pm

    Good work Jordan, you deserved this!

  39. Nov. 24, 11:58pm

    Updates. :) I’m not surprised, but I am impressed.

  40. Nov. 24, 11:55pm

    Very cool. I too find it odd that the only F1 car is Ferrari. It’s rather annoying actually.

    • Nov. 25, 12:03am

      Is that Jaime Alguersuari?

      The event looks awesome, meanwhile Im sitting here waiting for Sony to send me a copy of GT5 as promnised after making GT Academy…..I think I may just go out and buy a copy grrrrrr.

    • Nov. 25, 12:12am

      i find it weird too considering there are 2 Ferrari F1 cars in the game!!! go check !!!

    • Nov. 25, 2:44am

      Isn’t unexpected given FIA and Bernie’s ‘special’ relationship with ferrari… Ferrari have always been there, and no matter where they finish they will always recieve 100 million no matter what. Thats double the prize for winning the winning team (WCC). Ferrari have team orders there is not enough proof, ferrair have data given to mclaren, mclaren are fined 100 million. Ferrari say they may leave F1, f1 decides they will be ferraris bitch.

      Makes sense why the redbull isn’t in the game. I thought bernie only had them for 2 years. Glad there are 2 ferraris though.. better than just one type.. + it’s raikkonen’s ferrari..

    • Nov. 25, 4:35am

      its because the F1 / FIA licience went to its own game Called F1 2010.

      Codemasters would have had an Exclusivity clause put in their rights to the game to stop anyone else encroaching on the narrow lines of that game.

    • Nov. 25, 8:06am

      Does anyone know what’s going on with the signature edition competion ?

    • Nov. 25, 10:00am

      Bernie Ecclestone is not a nice man at all…. but its actually true, theres no point in my opinion, of GT trying to encroach towards an F1 game, it will cost too much and they WILL be force to release and unfinished game like F1 2010

    • Nov. 25, 4:20pm

      Remember F1 2006 and the PS3 Championship Edition? They were developed under SONY`s own Liverpool Studio. SONY had the F1 franchise on the PS2/PSP for many years. But Bernie wants a bigger pie and makes the game available on ALL platforms. Of course SONY wouldn`t do it. So a switch to a more `neutral` developer was necessary.

GTPlanet App
Free for iOS and Android.