Cringe-Worthy Japanese Gran Turismo PSP Commercial
October 12th, 2009 by Jordan
It’s always interesting to see how marketing teams approach international audiences differently, and it looks like Sony’s campaign for Gran Turismo PSP is no exception. Here’s the Japanese Gran Turismo PSP commercial, showing two pristine classics: a 1969 Corvette Stingray and 1988 Lamborghini Countach swapping paint on Fuji Speedway. Aside from the real-world implications of smashing these beauties together, it’s a decidedly un-Gran Turismo, “violent” promotion of the series (for a little contrast, see the U.S. commercial here). Perhaps the Japanese production team was inspired after a few online races in GT5 Prologue, or it’s just some subtle foreshadowing..? Thanks to Canadian STIG for sending this in!
Tags: Commercials
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October 12th, 2009 at 1:27 am
so why is the lotus spinning out and not the countach at the end?
October 12th, 2009 at 2:04 am
That looks like my uncles corvette
October 12th, 2009 at 2:19 am
I sure hope that wasn’t a real Countach.
October 12th, 2009 at 2:29 am
comeone who is responsible for scratching countach & sting ray , i will kill them !
October 12th, 2009 at 4:07 am
Surely that’s a fake???
Doesnt look like a Sony production to me…
The countach looks real though, someone should definitely get shot for that, I can’t image KY giving the okay to a classic car getting ‘knocked around’. Doesnt seem to ring true.
Confirmation?
Thinking of getting GT PSP?? —
I’ve had GT-PSP since it was released, and for anyone deciding whether to get it – dont just sit there, get to your nearest shop and buy it! It’s awesome.
For a GT fan, it amazingly squeezes the ‘GT Experience’ into a mobile device, an utterly amazing achievement.
At £17.99 it seems a bargain too.
October 12th, 2009 at 5:33 am
LOL 15 seconds of sad sad car violence :(
October 12th, 2009 at 6:06 am
Doesn’t look genuine to me, afraid to say.
The visual style just seems wrong, the camera work is rather weak and the look of the footage is off.
Nevertheless: nice one.
October 12th, 2009 at 6:09 am
That vid looks like an everday Topgear challenge to me.
Each given 1K each to find a classic, Hamster and Clarkson bashing into each other and Cpt Slow way way back in the distance probably in a beaten up Lotus Esprit.
It’s retribution for the average car driver I say !
October 12th, 2009 at 6:15 am
I reckon this is hilarious! *in Japanese voice* GRAN TURISMO! PLAYSTATION PORTABLE!
October 12th, 2009 at 6:21 am
If this is real.. I beat Usain Bolt in the 100 meters!!
October 12th, 2009 at 6:41 am
This is 100% genuine.
Saw this on the the JP whats new section on my PS3 last week, after GT PSP’s release.
The version shown here is slightly edited. If you have a japanese PSN account then check it out.
October 12th, 2009 at 7:13 am
Yamauchi talking about driving education and safety, and then, in this trailer, they show car violence.
October 12th, 2009 at 7:27 am
The British ad is the best.
October 12th, 2009 at 9:05 am
Never knew the Japanese were disrespectful with classic cars.
Shame on them.
October 12th, 2009 at 9:21 am
PD must have hired the people who made “Days of Thunder” for that add.
October 12th, 2009 at 10:20 am
Come on people… fake? Of course not. That’s the real deal, like it or not.
I think I got what they meant. They are saying that Gran Turismo is better than reality, and are showing you why. Where else do you get to destroy beautiful cars like that? :P
October 12th, 2009 at 10:39 am
You guy’s wanted damage like it is in real life,so be happy.
October 12th, 2009 at 10:43 am
If it’s genuine as max mosley said, then it sucks… So cheap and ugly commercial, like a low-budget trash japanese 80’s movie trailer. Is showing two classic beauties (countach->beauty?whatever) smash against each other a way of advertising GT? Fits more in a title like GTA or NFS anyway..And what an unfortunate comparison.. GT->real Total disaster, but the stranger thing is that KY actually approved it?
October 12th, 2009 at 11:48 am
Awful comercial, i cant believe this cars are real, the should be an imitation body of a Countach and a Stingray, maybe the take a different chasis an put the imitation body made of glass fiber or something like that, because is this real is madness…
October 12th, 2009 at 12:00 pm
Glad I could be of some help. I’ve also noticed that at about 12 secs in, the PSP’s GT graphics look similar to that of GT5P or even GT5’s graphics! I could be wrong when I say it could be a sneak peak of two cars to arrive when GT5 arrives in the Spring next year.
October 12th, 2009 at 12:40 pm
It says GT>Real because cars don’t get smashed up in the game LOL!
October 12th, 2009 at 1:24 pm
some kind of cynical..
October 12th, 2009 at 2:53 pm
Much better than the American advert. This is fun and inspiring. Real life racing i will also note does have bumping and clashes of body panels, the BTCC is evidence of that.
October 12th, 2009 at 3:10 pm
Oh my god, guys, they’re probably just replicas or kit cars. No need to get your panties in a bunch.
October 12th, 2009 at 4:37 pm
It’s real enough, the website is http://gt-real.jp and it looks like they are re-enacting a race on the PSP or visa versa… with different views from the cockpit and the side of the vehicle. It’s worth looking at, and what I thought digital TV was suposed to be like :)
October 12th, 2009 at 5:50 pm
Lol, it’s really funny! I like it! :D
October 12th, 2009 at 6:12 pm
Surely the Vette and the Lambo are replicas, or real ones that had been in a flood or something.
October 12th, 2009 at 8:33 pm
Minor damage at least, catches the whole “close racing” feel. I just find amusing how they can beat up cars that aren’t Japanese. :rolleyes: Wonder how daring they would have been with a KGPC10 Skyline..
October 12th, 2009 at 8:57 pm
At the link that dbarrade gives, the interior of the countach looks fake but the corvette’s looks real well at least real-ish i don’t know. Oh, and in races they use “expendable” race cars ,so they bump and scratch them all the time, not classics like these. Anyway, somebody asks KY so we know :-)
October 12th, 2009 at 9:54 pm
Please tell me those cars weren`t real!!!, what a waste…
October 12th, 2009 at 11:13 pm
Great commercial. I love the sacrificing of the cars to make it the point. Wish it was longer and was brought here, maybe as a super bowl ad.
October 13th, 2009 at 1:20 am
Any GT ad> any other videogame ad!
October 13th, 2009 at 10:46 am
@ tek9[r]
Wow thats a whole new level of GT love. When you are passionate about the adds as well, you got it bad.
And I thought I had it bad!!
October 13th, 2009 at 2:53 pm
I recon they are just replicas, those Lambo’s and Corvettes are very popular as kit cars and they probably bought 2 and did this ad quite cheaply. I dont think anyone would ever smash real ones up.
October 13th, 2009 at 3:42 pm
Replicas or not, I liked the commercial.
October 13th, 2009 at 4:18 pm
POTABREEEEEEEEEEEEEEEEEEEEEUMP !!!
October 15th, 2009 at 4:39 pm
ROFL “PLAYSTATION PORTABLE!!!!”
October 15th, 2009 at 5:58 pm
All that anime really got to their heads then.
Damn, and I thought we Americans we’re violent.
October 22nd, 2009 at 7:13 am
!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
http://www.youtube.com/user/TeamGTReal